ARE YOU A FOODIE?
Unleashing the inner foodie.
Make San Pellegrino relevant amongst foodies in the United States.
ENGINE INSIGHTS’ DATA UNVEILED WHERE SAN PELLEGRINO’S PROSPECTIVE AUDIENCE WAS SPENDING THEIR TIME AND WHO THEY WERE FOLLOWING.
With this in mind, ENGINE Agency team created an array of branded content—from banner ads and recipe micro-sites, to gifs and social post. We teamed up with celebrity chefs to create YouTube videos with San Pellegrino branded content.
The campaign quickly gained:
The average engagement rate.
Coverage by the Hollywood Reporter, Entertainment Tonight, and more.