MUSEUM OF SCIENCE AND INDUSTRY
WORK WITH USCHALLENGE
attract new and returning visitors.
SOLUTION
Our data revealed the neighborhoods most interested in museums, seasonal trends, and customer behavior.
We used this data to narrow down our audience to three segments: 1) High Value Prospects 2) Chicago Residents, and 3) Drive-Market Residents. We developed custom on- and offline content—from banner ads and billboards to social graphics and videos—that would uniquely connect with each segment.
IMPACT
drove a
positive
return on MSI’s investment in online ad dollars
exceeded
website
traffic goals by 107%
significantly
improved
average cost per acquisition over its previous agency partners
Interested in partnering with us?
We love a challenge big or small, local or global. So don’t hestiate to reach out.
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