Toolkits for around the world
We produced the first ever public-facing campaign for not one, but all of the 29 countries that make up NATO.
Under the banner WE ARE NATO, we created a toolkit that each country could use to adapt the campaign so it was culturally relevant to them. Each country was equipped with the tools to confidently talk about NATO.
WE ARE NATO was such a success that the toolkit is now being used on an ongoing basis for all of NATO’s communication.
In disparate times, WE ARE NATO brings us one step closer to a connected, safer global society.