Liz Baines

Liz Baines
is the
Head of Strategy

Liz is a lateral-thinking strategist with an eclectic past.

Liz took her master’s degree in biochemistry and put it to no use by starting out as an account manager on the TBWA grad scheme. She then moved into digital strategy at and then brand strategy at WCRS with a brief stint as a brand consultant for Calling Brands out in Shanghai. Liz has helped build some of the Nation's most popular brands such as British Airways, Warburtons, MoneySuperMarket and The Royal Navy, winning APG and IPA awards in the process. Liz has been the Head of Strategy at Engine Creative since the start of last year.

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