We create innovative, award-winning work for a diverse roster of clients, focusing on ideas not channels. We have a passionate desire to innovate, to push creative and business boundaries and to help our clients genuinely transform their businesses.
Synergy helped MasterCard announce their worldwide partnership with Rugby World Cup 2015, developing a plan to launch the sponsorship with a striking image with one of the best rugby players in the world, Dan Carter. The All Blacks legend headed out into the middle of The Thames to practise his kicking towards London’s largest set of goalposts, Tower Bridge, in front of the world’s media. Dan also conducted a series of interviews to deliver MasterCard’s key sponsorship messages.